Media Kit

Herodotus brand assets (our logos, their usage guidelines, brand colors, etc…) that may be used for marketing, community and other usage.

Logo

All official logo versions.

Outline-Logo-Black

.png

.svg

Outline-Logo-Black

.png

.svg

Outline-Logo-White

.png

.svg

Outline-Logo-White

.png

.svg

Outline-Signet-Black

.png

.svg

Outline-Signet-Black

.png

.svg

Outline-Signet-White

.png

.svg

Outline-Signet-White

.png

.svg

Logo Usage

Do’s

When working with neutral backgrounds, opt for the Full-Logo. Avoid using the Full-Logo on non-natural background colors.

Use Outline version when using gradients.

Use Outline version when using gradients.

Use a proper contrast ratio.

Use a proper contrast ratio.

Use a proper contrast ratio.

Use a proper contrast ratio.

Use a proper contrast ratio.

Use a proper contrast ratio.

Logo Usage

Don’ts

Maintain brand consistency and visibility with using logo. Opt for strong contrast between logo and background.

Logo Modifications

Don’ts

Logo is a very important branding element thats why every logo modifications are strictly prohibited

Don’t drop shadow

Don’t change color manually

Don’t rotate

Don’t add any border

Don’t distort

Branding Colors

Our color palette has three primary variants.

Primary - This is our primary color.

Light - A softer variant of our primary color.

Dark - The dark variant.

Herodotus Primary

#0C68F3

Herodotus Light

#5D9AF7

Herodotus Dark

#031736